Google Flu Trends is an interesting initiative that will be worth watching. The Social Media transformation of culture, society and everything related to it is gaining speed, as if it was not already a warp speed.
This Fast Company piece on the subject is worth a read. Anticipation is a big part of effective prevention. Governments and health officials need to become a whole lot more creative and nimble about what is going on out there and how to use the new realities...and not just in health care, critical as that it
(h/t to Sharon Matthias for bring it to my attention)