The focus on the boreal forest is heating up again. This time it is a focus around the habitat of the Woodland Caribou and certain allegations being made by ForestEthics, an environmental NGO on YouTube. The allegations claim negative impacts on the Woodland Caribou due to forestry practices of West Fraser Timber Co. Ltd. in Alberta and B.C.
I have done some policy research work for the Alberta forest industry in 2005 focused on what the public expectations were around that industry sustaining and enhancing its social license to operate in the public forested lands. The second most important value driver amongst Albertans around what they expected of industry was the effective protection of wild life habitat.
The topic is timely and “hot.” ForestEthics and West Fraser obviously both know this is a very critical issue and not just grist for PR purposes. That said the medium is as interesting to me as is the message. The use of the Internet by ForestEthics is a significant move towards reaching a new and receptive audience for their message. MSM is not very much trusted any more and if this video were on broadcast television it would be seen as a “commercial” even if it came from an ENGO. On the Internet, it has the chance of being more “believable” and better received by a more influential audience, if you do it correctly.
There is a larger collection of issue oriented activists, well informed, knowledgeable and engaged “influentials” in the “netizens” group that tend to haunt the web. Industry has not caught on to this reality as yet and they ignore it at their peril.
Equally as interesting is the counter-activist approach being taken by West Fraser in response to the allegations. Usually such incidences have caused corporations to generate expensive full page newspaper ads with lots of feel good PR verbiage that come across as mostly self serving and staged. West Fraser has focused it messages on directly challenging the facts and representations in the ForestEthics YouTube video. This is a responds to the challenge and an invitation for the public to engage and learn more about the issues and the implications but to do so in a way that goes to testing credibility and authenticity of the messengers as much as the message.
As George Lakoff of the Rockridge Institute says, (and I paraphrase), “The facts while interesting, are almost totally irrelevant. It is how you frame the issues and activate values that make the difference in public opinion.”
There are clear facts about the plight of the Woodland Caribou and the species is undoubtedly under serious duress. What caused this and what is being done about it are more facts based. Who really “cares about the Woodland Caribou” is the framing context so far from what I have read. What is being done about the issues, both “good” and “bad,” is the values activation effort. That is what is really going on here between ForestEthics and West Fraser.
I applaud both sides for their initiativesand efforts on the issues. Now the public has to make up its mind. Our research involved over 3000 Albertans in the fall of 2005 and we know the issue of wildlife habitat is important to the public. It demands attention and resolution.
The process question about how we see moving forward on the issue is one that also interests me and it is also very important. Is it to be resolved in the old fashioned way by who is the most effective at didactics in a pure adversarial contest of key messaging and media positioning?
Or is it going to be about a more meaningful and inclusive dialogue that is presented and “sponsored” by authoritative, authentic people who are focused on finding the collective wisdom to design effective sustainable solutions? I am pulling for the latter and fully expect if that is what happens here the caribou, our environment and even our society will all be better for it.
In the meantime I have had the pleasure to meet some of the key individuals in ForestEthics and in West Fraser and know them to be quality and capable individuals. Time will tell how wise they (and we citizens are) can actually be about all of this and the many other critical environment issues we now face.
I will be following this story line as it evolves with great interest and will do my best keep you informed about its progress.
Wednesday, May 02, 2007
Tuesday, May 01, 2007
Workplace Deaths Increasing in Alberta - Improved Literacy is Part of the Solution.
The recent death of two Chinese contract workers at the Canadian National Resource Limited Horizon oil sands project has caused an interesting set of reactions, responses and concerns.
There are calls for an inquiry and threats of work stoppages to review of immigration policy and temporary worker policy. Occupational Health and Safety officials are on the job conducting an investigation. The Chinese Canadian National Council is invoking shades of the Chinese workers and the building of the CPR. Condolences are being expressed and some serious soul searching about the alarming increase in workplace deaths in Alberta. We had 149 work related deaths in Alberta in 2006. There were already 27 such death in the first two months of 2007, putting us on track for our workplace death rate to double in 2007.
All of this is activity, concern and reflection is necessary and expected under the circumstances. There is another significantly related issue that needs to be considered as well. That is the issue of literacy capacity in the context of worker safety. In the case of the Chinese workers what resources did they have in the form of translation services? Did they have safety information and training provided in their own language? These are literary related questions.
Literacy levels are emerging as a major concern in Alberta because every able bodied person is working full tilt. In complex industrial society, having “able bodied” workers is like water is to soup. It is essential but insufficient in and of itself. You also have to have a set of skills and a literacy capability a critical skill to do these jobs these days. This is critical if for no other reason than personal and co-worker safety.
This is a national problem but one that comes into sharp focus in the over heated labour starved economy of Alberta. Our literacy levels in Canada are being taken for granted but that is a luxury we can no longer afford. Studies show that 40% of Canadians don’t have the literacy skills needed to meet the ever-increasing demands of our complex and knowledge-based society.
This translates into growing concerns over reading, numeracy and problem solving skills. As we become more global and interdependent we will become more aware of a need for cultural literacy too. Not everyone can learn to read but we can all do better about improving our skills in the full range of modern literacy demands.
Without adequate literacy capacity individuals are not keeping current on new methods and procedures, operational requirements and safety issues. The very long hours we now see as the new normal increases risk factors. That coupled with the elevated risks inherent in less skilled workers who are being thrust into more complex situations, is a recipe for more disasters like the recent deaths in the oil sands.
There is also a growing gap between the highly literate citizens and the insufficiently literate people in Canada today. It is a serious, social cohesion, citizenship, economic, productivity, and workplace safety issue too. The “fix” for this problem is also low hanging fruit for improving our economic productivity and global competitiveness. Studies show for every 1% increased in literacy rates we get a 1.5% permanent boost in GDP. That is about $3.5B increase in wealth creation just in Alberta. It is now obvious for reasons of personal safety and future prosperity we must improve our literacy rates across the board in Canada.
There are calls for an inquiry and threats of work stoppages to review of immigration policy and temporary worker policy. Occupational Health and Safety officials are on the job conducting an investigation. The Chinese Canadian National Council is invoking shades of the Chinese workers and the building of the CPR. Condolences are being expressed and some serious soul searching about the alarming increase in workplace deaths in Alberta. We had 149 work related deaths in Alberta in 2006. There were already 27 such death in the first two months of 2007, putting us on track for our workplace death rate to double in 2007.
All of this is activity, concern and reflection is necessary and expected under the circumstances. There is another significantly related issue that needs to be considered as well. That is the issue of literacy capacity in the context of worker safety. In the case of the Chinese workers what resources did they have in the form of translation services? Did they have safety information and training provided in their own language? These are literary related questions.
Literacy levels are emerging as a major concern in Alberta because every able bodied person is working full tilt. In complex industrial society, having “able bodied” workers is like water is to soup. It is essential but insufficient in and of itself. You also have to have a set of skills and a literacy capability a critical skill to do these jobs these days. This is critical if for no other reason than personal and co-worker safety.
This is a national problem but one that comes into sharp focus in the over heated labour starved economy of Alberta. Our literacy levels in Canada are being taken for granted but that is a luxury we can no longer afford. Studies show that 40% of Canadians don’t have the literacy skills needed to meet the ever-increasing demands of our complex and knowledge-based society.
This translates into growing concerns over reading, numeracy and problem solving skills. As we become more global and interdependent we will become more aware of a need for cultural literacy too. Not everyone can learn to read but we can all do better about improving our skills in the full range of modern literacy demands.
Without adequate literacy capacity individuals are not keeping current on new methods and procedures, operational requirements and safety issues. The very long hours we now see as the new normal increases risk factors. That coupled with the elevated risks inherent in less skilled workers who are being thrust into more complex situations, is a recipe for more disasters like the recent deaths in the oil sands.
There is also a growing gap between the highly literate citizens and the insufficiently literate people in Canada today. It is a serious, social cohesion, citizenship, economic, productivity, and workplace safety issue too. The “fix” for this problem is also low hanging fruit for improving our economic productivity and global competitiveness. Studies show for every 1% increased in literacy rates we get a 1.5% permanent boost in GDP. That is about $3.5B increase in wealth creation just in Alberta. It is now obvious for reasons of personal safety and future prosperity we must improve our literacy rates across the board in Canada.
Saturday, April 28, 2007
Business, Labour and Health Professionals all Support Hancock's Smoking Ban
The world of public policy can create some strange bedfellows. The support for Alberta Minister of Health and Wellness, Dave Hancock’s initiative to ban smoking in public and work places is a prefect example of this strange world. It is a perfect example of how people with significant differences can get together on issues and work them out.
Gil McGowan, the President of the Alberta Federation of Labour and Ken Kobly, the CEO of the Alberta Chambers of Commerce are both on side with the smoking ban. Their organizations are on record in support as well. The health and safety issues and even productivity issues are in the front of minds and are what drives such groups and individuals to get involved.
Go to Policy Channel (http://www.policychannel.com/) and watch the various video conversations with each of them and see how they articulate the importance of this public health
The coalition of some 15 different professional, health and advocacy groups are getting going on letting their spheres of influence know this new Minister is pursuing the smoking ban. The Pharmacists and the Doctors are actively reaching out and engaging their members and encouraging them to contact local MLAs to get more political support for the smoking ban. The Dental Hygienists and the Nurses are also significantly into the public policy and lobbying effort. Then we have the heath promotion groups like Cancer, Lung, Heart and Stroke all want to do their part to make this smoking ban a reality in Alberta.
Bottom line is also the bottom line. The health budget in Alberta is up over 10% this year again and now some 40% of the Alberta government’s total annual expenditure. That can’t continue and the politicians know it. The other big selling feature for them then is the smoking ban will result in few cases of smoking related disease. That will help reduce that portion of the tobacco related demands on the health care system…saving money too.
It is a win-win-win and an issue that brings so many different kinds of people together to help. They all want to ensure that Alberta gets into the health prevention and wellness agenda as well as the best acute care and other health services. It is an idea whose time has come.
Gil McGowan, the President of the Alberta Federation of Labour and Ken Kobly, the CEO of the Alberta Chambers of Commerce are both on side with the smoking ban. Their organizations are on record in support as well. The health and safety issues and even productivity issues are in the front of minds and are what drives such groups and individuals to get involved.
Go to Policy Channel (http://www.policychannel.com/) and watch the various video conversations with each of them and see how they articulate the importance of this public health
The coalition of some 15 different professional, health and advocacy groups are getting going on letting their spheres of influence know this new Minister is pursuing the smoking ban. The Pharmacists and the Doctors are actively reaching out and engaging their members and encouraging them to contact local MLAs to get more political support for the smoking ban. The Dental Hygienists and the Nurses are also significantly into the public policy and lobbying effort. Then we have the heath promotion groups like Cancer, Lung, Heart and Stroke all want to do their part to make this smoking ban a reality in Alberta.
Bottom line is also the bottom line. The health budget in Alberta is up over 10% this year again and now some 40% of the Alberta government’s total annual expenditure. That can’t continue and the politicians know it. The other big selling feature for them then is the smoking ban will result in few cases of smoking related disease. That will help reduce that portion of the tobacco related demands on the health care system…saving money too.
It is a win-win-win and an issue that brings so many different kinds of people together to help. They all want to ensure that Alberta gets into the health prevention and wellness agenda as well as the best acute care and other health services. It is an idea whose time has come.
RCMP Decide Stockwell Day's Nomination Payoff is Still OK
The RCMP have decided not to investigate further into criminal wrong doing around the $50,000.00 payment made to a former candidate so their boss, the HONOURABLE Stockwell Day, could run in a by-election in 2000 as the new Reform Party Leader.
This may be the right thing to do but will Canadians trust the process, the people involved and the decision not to proceed? The official reason seems to be there is no new evidence. Let’s face it this is their boss they have been investigating. It is not a position the RCMP can look good in, regardless of their decision. They should have had another law enforcement group do this revisit of the investigation, for the sake of Day, their own credibility and integrity and for the sake public’s trust and confidence in the RCMP… which is the real test in such matters.
One has to wonder why that never happened because the RCMP brass may have just squandering the last remaining bits of its credibility. The RCMP have not been the most credible of organizations as of last with the resignation of the former Commissioner over the Arar dealings, the allegations and conflicting testimony on allegation of pension funds misuse and nepotism by senior officials. And then we have their celebrated political interference in the last election when the made a public announcement about the Income Trust investigation. That was arguably the ultimate non-issue that showed no political wrongdoing months later but the damage was done and it helped tip the scales that finally put Harper in office.
We have this all in the context of the recent court orders for a new nomination process in Calgary West over the “Affair Anders.” – who is running for the nomination again . The first instance and appeal decision both concluded finding wrongdoing by the Keystone Kons in how they manipulated the Anders nomination process. The news reports are that the Kons are is still thinking of appealing their Alberta Court of Appeal loss. Does that mean Harpers Kons are seriously thinking of applying for eave to appeal to the Supreme Court on this?
Give it up already. The Supreme Court has serious business to attend to. That should not include nurturing the hubris of the Kons of Calgary West.
I bet the discussions over late night beers in the PMO are putting this all together. they must be concluding that as soon as they get their police representatives appointed along with “their guys” to the Judicial Review Committees, then the "appropriate" recommendations for judicial appointment will be forthcoming. They will then be able to ensure that they will have a free hand on these matters. Never again will they be embarrassed or bound by the rule of law or have to suffer or even tolerate an independent judiciary. Then they can stop the “meddling” around issues of fairness and transparency in their party nomination processes.
Democracy? We don't need no stinkin' democracy!
These are scary people.
This may be the right thing to do but will Canadians trust the process, the people involved and the decision not to proceed? The official reason seems to be there is no new evidence. Let’s face it this is their boss they have been investigating. It is not a position the RCMP can look good in, regardless of their decision. They should have had another law enforcement group do this revisit of the investigation, for the sake of Day, their own credibility and integrity and for the sake public’s trust and confidence in the RCMP… which is the real test in such matters.
One has to wonder why that never happened because the RCMP brass may have just squandering the last remaining bits of its credibility. The RCMP have not been the most credible of organizations as of last with the resignation of the former Commissioner over the Arar dealings, the allegations and conflicting testimony on allegation of pension funds misuse and nepotism by senior officials. And then we have their celebrated political interference in the last election when the made a public announcement about the Income Trust investigation. That was arguably the ultimate non-issue that showed no political wrongdoing months later but the damage was done and it helped tip the scales that finally put Harper in office.
We have this all in the context of the recent court orders for a new nomination process in Calgary West over the “Affair Anders.” – who is running for the nomination again . The first instance and appeal decision both concluded finding wrongdoing by the Keystone Kons in how they manipulated the Anders nomination process. The news reports are that the Kons are is still thinking of appealing their Alberta Court of Appeal loss. Does that mean Harpers Kons are seriously thinking of applying for eave to appeal to the Supreme Court on this?
Give it up already. The Supreme Court has serious business to attend to. That should not include nurturing the hubris of the Kons of Calgary West.
I bet the discussions over late night beers in the PMO are putting this all together. they must be concluding that as soon as they get their police representatives appointed along with “their guys” to the Judicial Review Committees, then the "appropriate" recommendations for judicial appointment will be forthcoming. They will then be able to ensure that they will have a free hand on these matters. Never again will they be embarrassed or bound by the rule of law or have to suffer or even tolerate an independent judiciary. Then they can stop the “meddling” around issues of fairness and transparency in their party nomination processes.
Democracy? We don't need no stinkin' democracy!
These are scary people.
Friday, April 27, 2007
Who Can We Trust on Climate Change
UPDATE APRIL 30 - LINK BYFIELD of the Citizens Centre for Freedom and Democracy says "Between Harper and Stelmach, We have been Sold Out on Climate Change.
UPDATE APRIL 28 - AL GORE SAYS HARPER GREEN PLAN IS A FRAUD INTENDED TO MISLEAD CANADIANS!
I was going to do a post today on who are we to believe on the environment. The mainline federal political parties all have some serious baggage but we need to think about the current changes we need to make to ensure our future as one of the survive species on this planet. Who in the current political culture is into that frame of mind? The Greens and Elizabeth May are for sure and Dion as a person is into this too obviously. I am not sure about Dion's party position though. Harper is not credible and Layton seems to be into the environment as a lever for policy influence more than an genuine engagement.
Instead of doing a post myself I ran across a really insightful and informative post on this topic. It comes from the blog Democratic Space. It is a worth a read.
The polls are showing we are so volatile as a public that they are useless in accurately predicting anything about our collective political future. In the meantime, without the silly seasons elections create, the conversations on climate change still have to happen. They have to happen in different context and the content has to change too. We have to engage more citizens and become broader and more inclusive and more informed on these issues.
Politics does not seem to be capable of ding this for us at this time. Too bad because all the decisions on these issues are going to be political at the end of the day.
UPDATE APRIL 28 - AL GORE SAYS HARPER GREEN PLAN IS A FRAUD INTENDED TO MISLEAD CANADIANS!
I was going to do a post today on who are we to believe on the environment. The mainline federal political parties all have some serious baggage but we need to think about the current changes we need to make to ensure our future as one of the survive species on this planet. Who in the current political culture is into that frame of mind? The Greens and Elizabeth May are for sure and Dion as a person is into this too obviously. I am not sure about Dion's party position though. Harper is not credible and Layton seems to be into the environment as a lever for policy influence more than an genuine engagement.
Instead of doing a post myself I ran across a really insightful and informative post on this topic. It comes from the blog Democratic Space. It is a worth a read.
The polls are showing we are so volatile as a public that they are useless in accurately predicting anything about our collective political future. In the meantime, without the silly seasons elections create, the conversations on climate change still have to happen. They have to happen in different context and the content has to change too. We have to engage more citizens and become broader and more inclusive and more informed on these issues.
Politics does not seem to be capable of ding this for us at this time. Too bad because all the decisions on these issues are going to be political at the end of the day.
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